Web Development

Alert Enterprise

2024

overview

The AlertEnterprise website was a collaborative project where I partnered with developers and designers to create a responsive, visually engaging site using WordPress. We ensured the site was both functional and aligned with the client’s branding goals. Additionally, I designed custom HTML email templates for marketing campaigns, reflecting the brand’s style and tested for compatibility across major email clients. I also worked extensively with Salesforce and Pardot to help automate and streamline their email marketing efforts. This project was highly collaborative—I worked with designers to translate mockups into responsive, pixel-perfect pages and teamed with developers to troubleshoot issues, refine code, and implement features efficiently.

Check live website

Results

Our team carried out an in-depth review of the content on their existing site. Next, we developed an information architecture, refining the content to align with various user personas. From there, we built a new site map and wireframes, followed by crafting fresh content and designing a modern user interface. The outcome: a polished, contemporary website that has set the standard for their brand and marketing materials.

WordPress
Elementor
SalesForce
Custom Email Templates & Nurture Streams
Typeform
Personalized Data Collection & Streamlined Lead Capture with Salesforce
DeepL API
Integrated DeepL's translation capabilities directly into the website to localize the site.

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